Product care — maintain, improve, update
Ongoing ownership of a product that is already live — yours or one we built. Security patching, dependency and platform updates, monitoring, incident response, and a steady stream of improvements driven by what your users actually do. Most of a system’s cost arrives after launch; this is the service that manages it.
The problem
Launch is treated as the finish line, so nothing is budgeted for the eighteen months after it. Dependencies go stale, a security advisory lands on a Friday, the OS or browser moves, and the small improvements that would compound never get made. The product does not fail loudly — it just quietly stops being good.
How we work on it
We take real ownership: monitoring and alerting that a human will actually see, a patching cadence, and an on-call path with a named response time rather than an inbox.
Improvement work is driven by evidence — what users do, where they drop out, what support keeps answering — not by whoever asked most recently. Each cycle ships something measurable.
Everything is documented as we go, and the handover is always current. Product care is a service you should be able to leave, and a client who cannot leave is a client who was never really given the system.
What this includes
- Security patching and dependency updates
- Platform, OS and framework upgrades
- Monitoring, alerting and incident response
- Performance tuning and cost optimisation
- Continuous improvement driven by usage data
- Feature development on a live product
- Documentation and team handover
What you end up with
- A product that is still current a year from now
- A named response path when something breaks
- Improvements that ship on a rhythm, not on a crisis
- A handover pack that stays up to date
What we build it with
- Sentry
- OpenTelemetry
- GitHub Actions
- Renovate
The rest of what we do
Custom software development
The system your business actually runs on — built to your process, not bent around someone else’s.
- Internal tools, admin panels and operations software
- Customer portals and self-service accounts
- APIs, integrations and system-to-system data flow
- Data modelling, reporting and dashboards
Web development
Marketing sites, web apps and commerce that load fast, rank well and stay easy to edit.
- Marketing sites and landing pages
- Web applications and customer dashboards
- E-commerce and checkout flows
- Headless CMS and content modelling
Mobile app development
iOS and Android from one codebase — shipped to the stores, then kept there.
- iOS and Android from one React Native codebase
- Offline-first data and background sync
- Push notifications and deep linking
- App Store and Google Play submission and review
AI-native software
Assistants, agents and automation that work inside your permission model — not around it.
- Assistants and copilots inside your product
- Agent workflows with governed tool access
- Retrieval and search over your own knowledge
- Document, email and back-office automation
UI/UX design
Interfaces people understand the first time, and a design system that stays honest.
- User research and usability testing
- Information architecture and user flows
- Interface and interaction design
- Design systems delivered as code
Get in touch
Tell us what you are building.
The first conversation is about what you are trying to build. No pitch, no scope and no estimate until we understand it properly.